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Arlington, MA 02476



Category: Elevator Pitch

A Winning Presentation

April 27th, 2016
Elevator Pitch

My client wins the $10,000 grand prize at a business plan competition by turning one slide into three. And that’s not even the best part. The best part is now she can describe her 12 minute presentation (and thus her whole business) in just 4 words. Yup. Four words. That’s good clarity. It’s easy for […]

The Truth and your Elevator Pitch

March 29th, 2016
Elevator Pitch
morning exercise

This morning I tell my bleary-eyed 6-year-old daughter the truth. Not that it’s that unusual for me to start the day with honesty. It’s just that lately she’s been insisting that I wake her up at 6 am when I wake up to exercise. This morning I sleep in. And when I wake her up […]

A Bite-Sized Elevator Pitch

March 9th, 2016
Elevator Pitch

When it comes to chocolate, my nieces and I have a different definition of bite-sized. There’s a stunned silence as I absent-mindedly pop a whole brownie into my mouth. Like I said, bite-sized. They bet I can’t do it again. But I can. And do. Then they bet I can’t eat two at once. I […]

An Example of a Surprising Elevator Pitch

February 23rd, 2016
Elevator Pitch

I am not prepared for what is hiding behind the curtain. Well, that’s not really true. I know exactly what’s behind the curtain. I am not prepared for my six-year-old daughter’s reaction to it. Because while it’s completely predictable to me, At each unveil she turns to me with wide-eyed delight and gushes “Daddy, this […]

How Numbers Ruin your Elevator Pitch

February 10th, 2016
Elevator Pitch

Eyes glaze over as we introduce ourselves to a room full of 8 year olds. “Our bank has over 100 branches across New England.” “There are 1.2 million Rotarians around the world.” “Our brokerage has been in business for 83 years.” We verbally stumble around looking for a way to connect with these third graders. […]