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Category: Elevator Pitch

Overcome Objections in your Elevator Pitch

July 19th, 2016
Elevator Pitch
fried chicken

My mom is rarely at a loss for words. But my high-school potluck dinner got the best of her. “What did you bring?” some well-meaning person asked. My mom froze. She had brought Kentucky Fried Chicken. And didn’t want to admit that she hadn’t cooked. My dad rescues her. “You brought chicken,” he says brightly. […]

Elevator Pitch Example for a Copier Salesman

July 12th, 2016
Elevator Pitch

Meet a copier salesman who saves private schools $30,000. Here’s how he does it: Click on the video for a real world example of using a Power Question, Client Success, and Call to Action to create an Elevator Pitch that’s fun to say, easy to memorize, and sounds like you. Here are the highlights: [0:00 […]

Elevator Pitch Takes a Holiday

July 7th, 2016
Elevator Pitch

My salesman took this week off. “It’s hard to make sales the week of July 4th,” he said. He’s wrong. And he’s right. I respect his perspective that it’s not the most glamorous week to be selling. And admire him for doing something about it. He’s taking time to recharge rather than spending the week […]

Effective Follow Up

June 15th, 2016
Elevator Pitch
Follow Up

Three times I almost talk myself out of making a key follow up call. “It’s too late in the afternoon.” “He probably changed his mind.” “I asked for too much money.” “If she was interested, she would have called.” “I don’t want to bother him.” Here’s how it nearly cost me my biggest sale, the […]

Once Bitten (by an Elevator Pitch?)

June 2nd, 2016
Elevator Pitch

I don’t like mosquitoes. No surprise there, I suppose. But I had no idea how lucky I was. See, when I get a mosquito bite, It itches for about 12 hours. Then it’s gone. Annoying, sure. But for my daughters (and also my wife, I’ve recently learned) A mosquito bite is a medical journey. I […]