PO Box 37
Arlington, MA 02476



Category: Elevator Pitch

On Being Memorable

May 2, 2017
Elevator Pitch

“We didn’t make that big a mess” my wife says as I toss a fist full of British coins on the table as a tip for the chambermaid in our London hotel. I count the coins. Over 20 pounds. A $30 tip! Oops. Here in the US, $30 in change wouldn’t fit in my pocket. […]

Staying Top of Mind

April 12, 2017
Elevator Pitch

My daughter starts this morning with a potentially disastrous business networking question: “Where my gardening gloves?” This time, though, I’m prepared. See, raising kids is pretty much a gigantic game of concentration. “Where’s Dirt?” “Have you seen my sneakers?” “I can’t find my water bottle.” So when I spot her new gardening gloves precariously perched […]

5 Unfair Advantages for Introverts in Business Networking

March 24, 2017
Elevator Pitch

Introverts who can skip the small talk have an unfair advantage in business networking. I’ll share those particular advantages in a minute. First, let’s talk about two reasons that introverts avoid networking. They hate small talk They hate small talk I should know. I’m an introvert, and I used to dread going to networking events. […]

A Game of Inches – Snowmageddon and your Elevator Pitch

March 15, 2017
Elevator Pitch

My dad always told me that he wasn’t shoveling snow for this storm… He was shoveling for the next storm. See, in Boston, if you give away an inch of your driveway to snow in January, you don’t get it back until April. If you’re lucky. So storm-by-storm your driveway gets narrower and narrower. He […]

A “useless” Elevator Pitch (and 3 ways to fix it)

March 12, 2017
Elevator Pitch
Effective Follow Up

Can you spot the three mistakes in this “useless” pitch? Let’s look at the 3 mistakes, then write 3 new emails¬†that will work better. Mistake #1: Dear John Ok, she didn’t literally call him John, but she might as well have. It’s obvious that, except for the word “Phil,”¬†she sent this exact same email to […]