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Working on your Elevator Pitch?

65 comments on “Working on your Elevator Pitch?

  1. I’m struggling with an elevator pitch for a business plan because my business is going to have multiple services from life coaching, writing, to book cover creation to holistic cleaning. I’m boggled on how to pitch multiple services?

    1. Kelly, I’d also offer the thought that if you are boggled on how to pitch the multiple services then perhaps you should reconsider your business plan. Either find a way to logically roll them up or categorize them in an easy to understand manner. With that said, I also agree with Andy that you have to pitch one and it must be simple. Most folks know the term “Life Coach” but how many know what a Life Coach does? Heck, what does a Life Coach do? 🙂

      P.S. When you figure it out let me know, I’d love to listen.

      1. Kevin, thanks for posting and for some great insights.

        I’d encourage you (and everyone else) to be careful as you think about your business.

        There’s nothing wrong with Kelly’s business plan. Offering multiple services is fine. And in fact encouraged. And most people get stuck trying to find a logical way to roll them up and talk about them all together. But that’s not an effective approach. It’s actually better to talk about the simple thing you do that people want. Then they can discover and appreciate the depth and complexity of your work as they get to know you better.
        I just did a project for a guy from London that started as an Elevator Pitch Coaching job, and turned into a much bigger project of writing a sales letter and a speech for him. I do all that kind of work, and love doing it. But I don’t market myself as all those things. I market myself exclusively as an Elevator Pitch Coach, and that brings me more of the other kind of work that I like to do.

        In terms of life coaching, it’s true that life coach means something different to everyone. When I work with a life coach we focus instead on the results the get for specific clients. People want to strengthen their relationship with their spouse, or start a 2nd career, or be a more effective parent. People aren’t looking for a life coach, but they are interested in improving their relationship with their spouse. Once you understand that difference, your Elevator Pitch will bring in lots more leads!

        I hope that helps.

        Andy

  2. I am trying to get companies to hire young people who have just gone through six months of internship program. how do i create an elevator pitch? thanks

    1. Thanks for a great question! The best place to start is with what the internship prepares them for. For example, the fact that they’ve been through the internship is not exciting to companies. The fact that you have students who have been trained in computer skills, or project management skills, or leadership skills, … That’s the place to start.

      Head over to the Elevator Pitch Creator. It’s takes less than a minute to answer a few questions and come up with a complete 30-Second Elevator Pitch. http://ElevatorPitchCreator.com

      If you have more questions just forward me the results from the Elevator Pitch Creator and we’ll take it from there.

      Andy

    1. The best way to figure out how to present your product is to head over to our free Elevator Pitch Creator tool: http://ElevatorPitchCreator.com. It takes less than a minute to answer a few questions and we’ll send you a full Elevator Pitch.

      If you still have questions just forward me the results and we’ll take it from there.

  3. Hi I have a Legal background. A paralegal with very little experience. I have been a stay- home mum for about 15 years and really want to start working. While at home, I took a course and obtained a Legal Research Certificate and though I do not have the requsite qualifications I believe I have competent skills of a Legal Compliance Officer. How do I sell my self to land a good job.

    1. You probably have more experience than you think. Being a paralegal is all about using research to figure out complex problems. So if you’ve helped a friend or your kids with something, that’s a great place to start your Elevator Pitch. It doesn’t need to be a legal something. It just needs to show that you can work your way step-by-step through something that doesn’t have an immediate obvious solution. So you sell yourself by talking about projects you’ve done that are similar to the kinds of projects you’ll be doing as a Legal Compliance Officer.

      Does that make sense?

      Let me know what you come up with.

  4. Hello Sir, I am web design and a co-operate ICT trainer… I have a worked par time with some ICT companies here in my country and I intend starting my own small ICT company but I don’t know what to say or how to introduce myself or my business…. I am a very shy person. please sir is there any way you can help?

    1. Welcome! The best place to start is at the Elevator Pitch Creator. It takes less than two minutes to answer a few questions and we’ll send you a fully formed pitch. If you still have questions, just forward the results to me and we’ll take it from there.

  5. Hi, i am an unemployed graduated student in Computer Science. But now I am seeking a job in Administration. I do had an experience in working as a clerk before. Can you help me how to create 30second Elevator Pitch?

    1. Hi Linda,

      I recommend thinking about the best parts of your job working as a clerk. For example, the projects you most enjoyed, the best results you got, or just where you had the most fun.

      Now head over to our free online software tool: http://ElevatorPitchCreator.com

      Tell it you want to “find a job”, then answer the few questions it asks you in terms of your best project working as a clerk.

      If you have any questions feel free to email me the results from the Elevator Pitch Creator and we’ll take it from there.

    2. Hi I work in job services and i am involved in a project to deliver a session to my job seeker and i need to give an elevator pitch example of my self so i can get y clients to do similar thing. thank you

      1. Hi!

        Thanks for a great question!

        I find that giving them an example isn’t nearly as useful as walking them through the process of coming up with their own.

        My book takes you through the process step-by-step: http://ElevatorPitchHandbook.com

        I also offer a facilitation package that comes with a bunch of books and training on how to teach the book to a group of people.

        Let me know if you want to get on a quick phone call to discuss further.

        Thanks again.

  6. Hi,I am fresh graduate on Mechanical engineering and I’m looking for job at entry level and trainee engineer.The employee need 300 words pitching about why I should be the chosen one. Please help me to create one.

    1. The easiest way to get started is to use our Elevator Pitch Creator. It’s free and takes less than a minute to answer a few questions and we’ll email you a fully formed 30-Second Elevator Pitch.

      Here’s the Elevator Pitch Creator: http://improvandy.com/creator

      If you have any questions feel free to email me the results and I can offer some suggestions.

  7. We sale payment processing, digital advertisement, ATM’s, Clover Point of sales systems, and build mobile apps. This is all for small to mid-sized buisnesses. Thanks

  8. I am a credit card processor and I need a pitch that will help me be able to get business owners to sit down with me and that current credit card statement so my company can give them the best possible rates.

    I am not having any luck and missing out on alot of bonuses

    1. Thanks for a great question! There are still a few spots left on Thursday’s Elevator Pitch Workshop. By the end of this 90 minute webinar you’ll have a pitch that encourages business owners to bring you their credit card statement to see how you can help them. You can sign up here: http://theelevatorpitchworkshop.eventbrite.com. Alternatively you can use our free Elevator Pitch Creator. It takes less than a minute to come up with a fully formed 30-Second Elevator Pitch. http://improvandy.com/creator. I look forward to working with you.

  9. I have a Project Management Meeting to attend tomorrow so I am trying to find the best way to pitch my ideas to my Boss in 2-3mins. The business I work is a Development Company for Commercial and Residential . Any suggestions?

    1. Kelsey, We got another two feet of snow here in Boston over the weekend so I fell behind. My apologies that I didn’t see your post before your meeting. How did it go?

    1. The easiest way to get started is to use our Elevator Pitch Creator. It’s free and takes less than a minute to answer a few questions and we’ll email you a fully formed 30-Second Elevator Pitch.

      Here’s the Elevator Pitch Creator: http://improvandy.com/creator

      If you have any questions feel free to email me the results and I can offer some suggestions.

      1. Thank you for the reply. But I should have said that am looking to open up a bar/pub and the questions in the Elevator Pitch Creator do not apply.

        Hoping to hear from you soon. Thank you.

        1. Thanks for the clarification! So since you’re looking to open the bar/pub, does that mean you are looking for funding? In that case the Elevator Pitch Creator is still relevant, because investors want to understand who your customers are. Are they professionals stopping by for a drink after work? Are you a sports bar? Do you offer Karaoke or dancing? Do you have live music? What sort of food do you offer? Think about the ideal customer walking through your door, why they chose you over all the other options, and why the choice was perfect for what they’re looking for right now. Maybe they watched a sporting event with an enthusiastic crowd. Or they had a great dinner for their Bachelor Party. Or they wanted to try out some of the new craft beers that are available. Those specifics are where you start whether you’re looking to bring people in the door or looking to investors for funding.
          Hope that helps.

      2. Well all new businesses are accepting credit cards and need a #1 company to process with please contact me so I can help you get started. We specialize in POS systems and an MCA loan(not your traditional loan) you are borrowing money against your future earnings and pay back at a later date.

  10. Dear Sir,
    Im working in a logistics firm and im going to attend a sales conference on next week. My company asked to prepare for an elevator speech. So please suggest me what kind of topic i can choose for an 30 seconds speech.

    Looking forward your valuable reply.

    With regards,
    Binny Kuruvilla

    1. Thanks for a great question!

      The easiest way to choose a topic for your Elevator Pitch is to use our Elevator Pitch Creator. It’s free and takes less than a minute to answer a few questions and we’ll email you a fully formed 30-Second Elevator Pitch.

      Here’s the Elevator Pitch Creator: http://improvandy.com/creator

      If you have any questions feel free to email me the results and I can offer some suggestions.

  11. Hi. I am fresh graduated on Financial and Banking and I have 2 years experience with Data Operator. Now I am applying a new job as Financial consultant and employer need 250 words pitching about why I should be the chosen one so please you help me. Thank you.

  12. I am an undergraduate student majoring in Civil Engineering and for my Intro to Civil Eng class I have to give a 60 sec elevator speech, but I can not come up with an interesting topic. Any ideas? It can be of any topic. Thankss

  13. I am currently enrolled college to seeking my Associate Degree in Information Technology(IT) I have the A+ and network + certifications . I am trying to prepare a elevator pitch presentation for 60 minutes that would make an employer want to speak to me again can you help me please

  14. I am working in a Company providing solutions to Schools. While making cold call, I like to pitch. Please help me.

    1. It sounds like you’re doing some great work. To get started, head over to the Elevator Pitch Creator (http://improvandy.com/creator). It takes less than a minute to get a full pitch. If you have any questions feel free to email them to me with the results.
      Thanks.

    1. You’ve come to the right place! The first step is to use our free Elevator Pitch Creator. It takes less than a minute to answer a few questions, and we’ll send you a full 30-Second Elevator Pitch. If you have any questions email me the results and we’ll take it from there.
      Thank you.

  15. I am a customer Service Representative currently but earlier worked as a Business analyst. I have also currently updated my Business Analyst education in a reputed course. When I apply for a BA job how will I come up with a elevator pitch.

  16. Andy,

    I am entering my 2nd year as an insurance agent. I have tried to come up with a decent speach but continue to fail. I do not talk about me but my successes, still no real prospects to note. I sell P&C and life, need much more life but again not there yet. What are your sugesstions?

  17. hi, i am a real estate developer building homes and selling them. i am into a group of 60 peoples where every week we have to give 45 sec elevator pitch for our products. i am confused how to prepare the different pitch every week for presentation, plz help.
    thanks

    1. You’ll be better off preparing one client success story as your Elevator Pitch, and then telling that same story every single week. People who are new to the group are hearing it for the first time, and people who attend every week will learn it well enough to start sharing it with the people they know. The real power of business networking is teaching other people to prospect for you. If you change your message every week, they can’t keep up. When you use the same message every week people will get to know you and trust you and share your message with all the people they know.
      Your pitch could be something like: “I was working with a business executive who couldn’t find an affordable house that was internet ready for his teenage daughters and included modern appliances for his wife. We showed him how we could build him a house that included all the modern amenities much faster and more affordably than finding one on the market. I’m happy to report that he and his family moved in to their new home a month ago.”
      Let us know how it goes!

  18. I have a elevator pitch competition tomorrow and I have been trying to come up with something to grab attention. I have a pitch but it sounds the the same old value proposition that everyone purports….. Best value, best products,competitive pricing. I have wholesale distribution company that specializes in government contracts. We align strategically with the worlds largest manufacturers. I WANT A REAL ATTENTION GETTER PITCH! PLEASE HELP!!!!!

    1. The fastest way to be attention-grabbing is to share a client success story.
      Pick a particular manufacturer that you work with.
      For your pitch, say “I work with some of the world’s largest manufacturers, so let me share a particular success story.”
      Then talk about that specific manufacturer (use their name if you are able) in terms of how they found you, what they were looking for, what you did for them, and how they benefited.
      The more specific, the better.
      Let us know how the competition goes!

  19. I am currently enrolled at a local college to seeking my Bachelors Degree in Accounting. I am trying to prepare a presentation between 2-3 minutes that would make an employer want to speak to me again.

    1. Hi Douglas,
      Thanks for posting a great question.
      Employers want to know what you’re like to work with, so the best approach for a 2-3 minute talk is to talk about the best project you’ve ever worked on. What was the project? What was your role? What obstacles did you face? How did you address them? What did success on the project look like?
      And remember that the goal isn’t always to be invited back. The goal is to be invited back for the right kinds of opportunities. By giving details about the best work you’ve done, you’ll attract the attention of the right kinds of employers.
      Good luck!
      Andy

  20. I am a manufacturing head at reputed transmission factory in an automobile field. I would like to present 30 second speech about manufacturing of transmissions.

    1. You’ve come to the right place!
      Who are you going to present the speech to? (i.e. investors, potential vendors, potential customers, your executive team, …)
      And what is the purpose of the speech? (i.e. raise awareness, grow your client base, get R&D investment for the next generation of transmission, …)
      Let me know and we can take it from there…

    2. I am attempting to get businesses to hire veterans, transitioning service members and their spouses. How do I create an elevator pitch for that?

      1. It sounds like you are doing some great work! The best place to start developing an Elevator Pitch is with our Elevator Pitch Creator http://improvandy.com/creator. It takes less than a minute to answer a few questions then we send you a full Elevator Pitch. If you have any questions just forward me the results and I’ll take a look.

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