PO Box 37
Arlington, MA 02476




Ice Melt (for your Elevator Pitch)

February 14, 2017
Elevator Pitch

My 7-year old daughter enthusiastically picks up two shovelfuls of snow Monday morning then comes running to find me. “Daddy, what is ice melt?” She interrupts my explanation. “Does it work on snow?” I give her credit. Even at 7 she’s looking for a shortcut. And it gets me thinking about your Elevator Pitch. Because […]

Exclusive Secret Replay

February 9, 2017
Elevator Pitch

Answering “What Do You Do” Answers to the only three questions you’ll ever be asked at any networking event Your next big client could be standing right next to you. How will you answer “What do you do?” In this dynamic and interactive presentation, you’ll learn and practice answering the only three questions you’ll ever […]

Elevator Pitch Mystery. Solved!

January 24, 2017
Elevator Pitch

“Why does our van smell like pizza dough?” My always-observant 7-year-old daughter identifies the smell as she hops into the minivan. I hadn’t quite put my finger on it, but now it’s unmistakable. Not pizza. Not bread. Dough. The distinctive smell of uncooked pizza dough. And since no one in our family owns or works […]

3 (better) ways to practice your Elevator Pitch

January 5, 2017
Elevator Pitch

The jump rope catches my left foot and wraps itself twice around my right leg, toppling me onto my face. I unravel, stand up, brush off, and restart. Three jumps later it happens again. It’s not that I’m some champion rope jumper, but I can usually string together 100 jumps. Today I can barely get […]

Rock Star

December 8, 2016
Elevator Pitch

We rush through the door and our kids scramble into our laps as we grab precious floor space Saturday at the Dedham Community Center. “Is that him?” I’ve rarely seen a group of 200 people this excited. And then we get an even bigger surprise. The guy we think we’re there to see stands up […]