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Category: Elevator Pitch

Introductions vs. Referrals

November 3, 2020
Elevator Pitch

“Did you have to give your teacher a massage?” My 6th-grade daughter grapples with learning models for grown-ups. I tell her that I took a massage class as an adult. Her first question – how did they grade me? Of course, they didn’t – not a letter grade anyway. I did not have to give […]

The Stupid Decision that Saved my Career

October 27, 2020
Elevator Pitch

A surprise snowstorm rolls through Boston and I make a stupid decision. I get in my car. In fairness, I don’t know that power lines are down. Trees too. And that there are three white-knuckle detours on the four mile drive. It’s dangerous – I almost give up and turn around twice. But I was […]


October 20, 2020
Elevator Pitch

My 10-year-old daughter takes a mighty swing and miss at a ball that bounces five feet over her head. She glares at me. “Why can’t you not spin the ball?” “Huh?” We’re taking tennis lessons together, and I’m hitting the ball too hard (too tall?) for her. “Everyone else works for years to learn to […]

Elevator Pitch “Express”

October 7, 2020
Elevator Pitch

A few weeks ago, on a whim, I press the “express” button on my dishwasher. The display blinks from “2:20” to “1:00.” I blink. Did I just save an hour and 20 minutes? In an ode to how conditioned we are to the way things are, I find myself thinking “But can it really clean […]

Now this – this is a great introduction

September 22, 2020
Elevator Pitch

My cursor hovers over the button, but I can’t get myself to click “send.” I’ve been trying to talk myself into sending this email for two weeks. It’s not that I’m against sending cold emails. This one though, it doesn’t feel right. I’ve got a nagging sense that I haven’t done enough homework. I don’t […]