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Category: Elevator Pitch

Foolproof Follow Up

August 1, 2017
Elevator Pitch
Follow Up

“Who’s calling you at 6:45 in the morning?” My wife’s nosy that way, even when she’s half asleep. I reach for my phone… But it’s not a phone call. It’s an alarm. After 5 years you’d think I wouldn’t need the reminder. Except that I do. Trash pickup is Wednesday at 7. Usually I’m up, […]

The Worst Elevator Pitch. Ever.

July 12, 2017
Elevator Pitch

The podcast host’s question takes me by surprise: “What’s the worst Elevator Pitch you’ve ever heard?” There are so many bad ones… but most are just boring and vague and, frankly, I don’t remember them. It’s rare that someone shares too much of the wrong information in a way that’s truly memorable. So rare that […]

Wicked Awesome Elevator Pitch

June 29, 2017
Elevator Pitch

The touring company’s production of “Wicked” in Boston last night was the best I’ve seen… And I’ve seen “Wicked” 12 times. The singing… was better on Broadway. The dancing… was edgier in London. The set… is pretty much the same everywhere. So what makes this production stand out? The focus. Every lyric, every move by […]

Networking Groups: Bring a Fishbowl to your Next Meeting

May 24, 2017
Elevator Pitch

The best way to energize your networking group is to bring an empty fishbowl to your next meeting. The fishbowl solves the most vexing problem faced by all networking group leaders. You know how it goes. The group leader stands up and makes a passionate speech. Suggests. Cajoles. Pleads. Exhorts. I’ve even seen some get […]

When Referrals Trump Google

May 17, 2017
Elevator Pitch

I could have saved myself months of frustration and aggravation if I had asked my business network for a referral… instead I asked Google. Google sent me to a website that looked great. Polished. Professional. Sounded like a good match. So I called and the woman and she sounded great. She came out to meet […]