I find myself anxious about the pop-quiz until I realize that my 5-year-old daughter’s bedtime questions are a test I can easily pass.
Letters of the alphabet.
Now, I don’t like to brag,
But it turns out,
That if you show me a letter of the alphabet,
And ask me what sound it makes…
Well, I am kind of an expert.
She’s intrigued that I can’t be stumped.
Even by a “script” letter.
And I can tell that she doesn’t fully believe that I can write in cursive as well.
She’s in the middle of learning it.
To her, mastery seems insurmountable.
And it gets me thinking about your Elevator Pitch.
Because while you may not have learned your expertise as long ago as I learned the letters of the alphabet,
You are still that much further ahead of people who don’t spend all their time thinking about it.
I’m especially amused that I was nervous about the quiz,
Because it’s unusual to be quizzed on something you know so well.
Yet that is what happens to experts every day.
Being quizzed by people about things you’ve forgotten you learned.
Things you’ve forgotten you mastered.
Your Elevator Pitch is about claiming that expertise.
Recognizing that something you know something about.
So you can teach it to others.
2 comments on “A Test I Can Easily Pass”
What a great way to make this information more accessible. I was googling for elevator pitches and came across a PDF you had written.
It really resonated with me. Prior to coming across your piece, I read material from the Harvard Business Review, and the American Management Association, and multiple blogs. Your piece was by far the best, clearest exploration of this topic.
Thanks! I appreciate the feedback.