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Recognizing the voice of my most abrasive prospect I somehow resist
the urge to hang up.
Six months ago he screamed at me
“There is no way in #$#$%^ I would ever use your $%#$%#$ service.”
That’s a direct quote.
Seared into my memory.
Though now he’s calling me.
To sign up for window cleaning.
You just never know.
Sometimes your Elevator Pitch is working when you least expect it.
It takes time for even the best Elevator Pitch to produce results.
How do you know you’re on the right track?